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Bentayga

Our designers and engineers continue to make refinements to the new Bentley Bentayga. Now we can share the next phase of these developments. It is the meeting of two stories: the car’s capabilities off-road and the craftsmanship of its sumptuous interior.

FROM CONCEPT TO ROAD


The design, craft and refinement of the Bentley Bentayga – the world’s first genuine luxury SUV, is progressing well. The aim is immense power, commanding design and consummate taste. See how the story is unfolding.

PROOF OF CONCEPT


An early concept car excited the media and garnered a positive response from customers. Demand for the first genuine luxury SUV was clearly there.

MOMENT OF CREATION


Throughout 2013 and 2014, work has continued. Sketches have become 3D wireframes, which in turn have been sculpted in clay. But only when the clay model was painted did the Bentley Bentayga finally start to come to life and to open up an exhilarating world of luxury and performance.

SYMPHONY OF LIGHT


What we see doesn’t always truly represent the form before us – especially when its surface is reflective. As Design Director Luc Donckerwolke says, “we don’t see lines – we see light.”

DESIGNED TO DECEIVE


Camouflage coverings distort the shape of prototype cars, concealing their true form from prying eyes. A revolutionary vehicle warrants a revolutionary approach to camouflage.

WE DON'T SEE TERRAIN. WE SEE TEXTURE.


As the new Bentley Bentayga powers elegantly off road it delivers complete confidence – whatever the driving conditions. In this serene space, you can look beyond the topography of the world outside to the fine and beautiful details of the landscape.

HIDING IN PLAIN SIGHT


Automotive manufacturers apply camouflage to their prototypes, concealing the design details. To disguise the new SUV, Bentley adopted a diamond lattice graphic device inspired by the stitching pattern of the car’s leather interior.

In Chapter 2 of our story, the representation of the lattice symbolises the sense of the SUV’s control as it traverses the wilderness.

CAMOUFLAGE SEEN THROUGH NEW EYES


The Bentley SUV warrants a revolutionary approach to camouflage. One that draws on Bentley’s rich iconography and encourages the world to see through new eyes.

FINDING INSPIRATION IN ART


The development of the camouflage sparked a journey through British art history, to 1960s London, when pioneers like Bridget Riley began experimenting with optical illusion.

LOOKING CLOSER TO HOME


The team examined some of Bentley’s most recognisable visual icons: the Flying B, the matrix grille pattern and the diamond quilting design used in Bentley’s most luxurious interiors.

A DIFFERENT KIND OF DISGUISE


The diamond pattern was twisted into a lattice, evocative of topography while affecting the appearance of snakeskin. It’s a skin that will soon be shed, revealing the SUV’s beauty to the world.

Beyond SUV


If you’ve been following our story you will be aware of one inescapable and immensely exciting fact – that a category is about to be redefined. The Bentley Bentayga will open up a realm of luxury and performance previously unattainable within a conventional SUV.

AN EXTRAORDINARY CAR...


demands an extraordinary name.

With the world’s geology at our feet, we searched from a satellite’s eye view for a symbol of nature’s power and beauty. We alighted first on the Taiga – the vast continental snow-forest that crowns the Northern Hemisphere. Then, we focused our lens tighter. And, as ever with Bentley, it was in the meticulous detail that reward lay.

DRAWING ATTENTION FROM ALL DIRECTIONS


The Roque Bentayga – an iconic, eye-catching standalone peak in the Atlantic Canary Islands, provided further inspiration. A unique feature, one with gravitas and stature. One that draws attention from all directions. Locally and globally.

AN INFINITELY BROADER HORIZON


As Bentley powers elegantly off road, it does so equipped with almost a century of extraordinary engineering credentials and the very latest technological innovations. With the levels of luxury characteristically expected, and demanded, from a Bentley.

WE DON’T SEE AN SUV. WE SEE BEYOND.


The Bentayga empowers those within it to transport themselves to new environments. Through latitude and longitude, of course – but also via mind and spirit.

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